Canadian keynote speaker Helen Wilkie
 

Helen's 9 Rules for Publishable Prose

This fast-paced presentation is aimed at those who, while not professional journalists, are expected to write and publish articles as part of their organizations' marketing efforts, It is full of tips on how they can make the process more successful, less time-consuming and less of a chore.

The audience will learn:

• How to choose the right publication for the article
• How to write the article to fit the publicaton's needs
• How to find a "hook" that makes the article appeal to
 editors and readers
• How to keep the article on track
• How to speed up the article writing process
• How to make it an articlenot a report or academic
 paper
• How to please magazine editors by giving them what
 they are looking for from writers


Illustrating her points through her own published samples, Helen provides practical information participants can use right away.

This program is also an excellence concurrent session for conferences attended by professionals who want to publish.

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