Helen's 9 Rules for Publishable
Prose
This fast-paced presentation is aimed at those who, while not professional journalists, are expected to write
and publish articles as part of their organizations' marketing efforts, It is full of tips on how they can make the
process more successful, less time-consuming and less of a chore.
The audience will learn:
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• How to choose the right publication for the article
• How to write the article to fit the publicaton's needs
• How to find a "hook" that makes the article appeal to
editors and readers
• How to keep the article on track
• How to speed up the article writing process
• How to make it an article—not a report or academic
paper
• How to please magazine editors by giving them what
they are looking for from writers
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Illustrating her points through her own published samples, Helen provides practical information participants can
use right away.
This program is also an excellence concurrent session for conferences attended by professionals who want to
publish.
Back to Lunch and Learn
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